Brand identity
2022—2025
  1. JUJU jewelry coming soon
  2. Parit atelier
  3. Nuself
  4. Stone Sokolniki coming soon


YULIAWAVE
2023—2025
  1. Rebranding
  2. Parfum
  3. Daily Life Line
  4. Ekonika
  5. Follow me to
  6. The snake's eyes


Shooting and layouts 
2023—2025
  1. Ai capsule
  2. Identity SS’25
  3. Leather
  4. New Year's gifts 
  5. Marcela
  6. CHER
  7. Paris FW’24
  8. Office
  9. Daily routine


Elle magazine
2017—2022
  1. Covers
  2. Fake news
  3. Layout 
  4. Set design


Personal projects 
  1. Advertising collages
  2. Controforma




Info
  • A multidisciplinary art director with a refined minimalist aesthetic, uniting fashion, digital, branding, and advertising visual strategy

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Nuself



                                            BriefThe case was to create the visual style to reflect Nuself's philosophy, mission and aesthetics.

                      Result Visual style with the use of simple and minimalistic shapes, natural elements and colors was being developed for Nuself project. The forms themselves are cut out of paper and scanned, in order to retain sort of natural randomness and imperfection. Each of the signature elements created may take center place in any Nuself private label product’s packaging or advertising medium’s visual materials.




              Art direction
              Graphic design 
              Visual brand concept 


Graphic elements



Packing 












Banner ads

















Social media




Instagram feed



style for instagram posts

Site concept






Graphics and lettering for postcards















street posters